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The iPhone 6 is "bigger than bigger"

Ask our Experts
Posted on September 10, 2014

The iPhone 6 is “bigger than bigger”

On Tuesday, September 9 Apple unveiled its iPhone 6 and the iPhone 6 Plus, but for the first time the iPhone wasn’t the star of the show as the company unveiled its Apple Watch. The smartwatch is the first major entry in a new product category since the iPad’s debut. But were the bigger screens and new products enough to detract Apple naysayers? Robert Soroka, instructor in the Department of Marketing, can weigh in.

Robert Soroka – Instructor, Department of Marketing
Robert.Soroka@concordia.ca
Cell: 514-947-1593
Interviews in English only

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