What began as a novel nationwide fundraiser in exchange for permission to wear jeans in the workplace has culminated this year in $50,000 raised by Concordians for the CURE Foundation to advance breast cancer research and invest in early detection.
Back in the 1990s, Denim Day was spearheaded by Ann McLaughlin and Donna Cooper, both now retired. In exchange for a $5 donation to the CURE Foundation, Concordia employees had the right to wear jeans to work that day. While wearing denim to the office is not such a big deal anymore, the focus has moved to wearing a pink ribbon in solidarity with the courageous people affected by this disease.
Now Marian Pinsky at the Student Success Centre has taken up the reins, and on Tuesday, May 16, 2023, the university community generously stepped up with donation boxes and bake sales. More than $2,750 was raised this year alone, smashing the initial objective of $1,500.
Student Success Centre
Alumni Engagement
Institute for Co-operative Education.
Department of Chemistry & Biochemistry
Design and Computation ArtsDonations continue to be accepted at the online team fundraising link. Those of $20 or more are eligible for a tax receipt.
Your generosity supports the CURE Foundation's efforts to improve the lives of those affected by breast cancer by funding research, education and awareness across Canada. Past donations have gone toward the of purchase state-of-the-art equipment for quicker and more precise detection which facilitates treatment.
A big thank you to the entire Concordia community.
© Concordia University