Alumna was among first cohort to graduate from the Simone de Beauvoir Institute
Jeanne Maranda, BA 87, a towering figure in the history of Concordia’s Simone de Beauvoir Institute, as well as a staunch advocate for women’s rights in media and advertising, passed away on April 7.
At the age of 52, Maranda was among the first cohort of students to enrol in Concordia’s new Women’s Studies program at the Simone de Beauvoir Institute’s inception in 1978.
“It was love at first sight, intellectually speaking,” she said in a 2000 interview with the Concordia news team. “I took every single course. I took one twice, I liked it so much. I ended up with 109 credits for my BA.”
Maranda was the founding president of Meute/MédiAction, a group that worked to improve the image of women in advertising and publicity. She was a member of the Conseil des femmes de Montréal, as well as the Fondation Thérèse-Casgrain.
Her numerous honours include the Women of Distinction Award from the YWCA for advancing the cause of women.
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