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Entrepreneurship & Online Business – Intensive

Program

Description

To turn their idea into a viable online venture, entrepreneurs need to acquire fundamental business know-how. Through applied exercises built around your own business idea, the Entrepreneurship and Online Business program equips you to assess market potential, use financial data to evaluate business performance and objectives, and apply operational management techniques for day-to-day efficiency and long-term adaptability. You’ll also learn fundamental online marketing techniques to reach your  target audience, and develop the relationship-building skills that turn first-time customers into long-term clients. Delivered over a two-month period, the intensive program is designed for professionals looking to earn their credentials promptly.

Key takeaways

  • Assess market opportunities and develop a viable online business strategy
  • Use financial information to evaluate business performance and support strategic planning
  • Develop customer acquisition and relationship management strategies that support long-term business growth
  • Apply operational management techniques to improve efficiency, for future demands, and prepare for unforeseen challenges
  • Understand how to use search marketing to connect with your target audience

Topics

Here are the subjects that’ll be covered in this program.

  • Starting an Online Business
  • Sales, Networking and Business Development
  • Search Engine Marketing
  • Accounting and Financial Management
  • Optimizing Business Operations
  • Search Engine Optimization

Upcoming date(s)

Term
Section
mode
Fees

January 18 – March 25, 2027
Mo Tu We Th 9:00 – 16:00
Winter
CLT
Online
$5,055
Term
Winter
Section
CLT
mode
Online
Fees
$5,055

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