Valérie Lancelot-Mingot
Program Manager, Executive Education
Telephone: 514-848-3960
Toll free: 1-866-333-2271
Program structure
Cohort 7
2024-25
| Module 1 | |
|---|---|
| Life Sciences and Health Technologies (LSHT) Industry Overview | October 25, 2024 |
| LSHT Market Access and Regulatory Environment | October 26, 2024 |
| Module 2 | |
| Design Thinking Concepts – Part 1 | November 8, 2024 |
| Design Thinking Concepts – Part 2 | November 9, 2024 |
| Module 3 | |
| Business Modelling, Interviewing and Customer Segmentation | November 29, 2024 |
| Customers, Marketing, Public Relations, and Crisis Management: An LSHT Perspective |
November 30, 2024 |
| Module 4 | |
| Personas, Customer Journey Mapping and Value Proposition | January 10, 2025 |
| IP (AM) + Elevator Pitch and Market Sizing (PM) | January 11, 2025 |
| Module 5 | |
| Financial modeling and your sales of marketing machine | February 7, 2025 |
| Product Market Fit | February 8, 2025 |
| Module 6 | |
| Financing 101 Bootcamp - ONLINE (optional) | |
| Finance for Startups – Part 1 | March 7, 2025 |
| Finance for Startups – Part 2 | March 8, 2025 |
| Module 7 | |
| Development in Oncology – In collaboration with IRICoR | April 4, 2025 |
| Development of Innovative Medical Technologies | April 5, 2025 |
| Module 8 | |
| New Value Propositions Among LSHT Businesses + Diversity | May 2, 2025 |
| Manufacturing Excellence | May 3, 2025 |
| Module 9 | |
| Storytelling | May 29, 2025 |
| Executive Presence – A Leadership Capability for the 21st century – Part 1 | May 30, 2025 |
| Executive Presence – A Leadership Capability for the 21st century – Part 2 |
May 31, 2025 |
| Module 10 | |
| Business pitch | June 7, 2025 |
